September 17 - 18, 2019
The Wigwam, Litchfield Park, AZ
VP of Digital Commerce
As part of the Marriott Digital organization, Raj leads all strategic functions related to driving growth for Marriott International’s digital channels. Raj oversees product strategy, development, and optimization for the core digital commerce channels – across all devices.
Raj has been with Marriott International for over four years. Raj grew up in India and Kuwait and currently lives in Vienna, VA with his wife and two children. He “enjoys” running marathons, and understanding irrational consumer behavior.
VP, Digital Product Management and Strategy
Marria is responsible for all digital product management at Wells Fargo bank
Senior Director, UX and Design
Ross Higgins leads Newegg's global design and user experience. He and his team are responsible for defining the way users interact with the U.S. tech-focused e-retailer, and for designing the web, mobile and app user interfaces. A strong advocate for user experience within Newegg, Ross constantly evangelizes a user-centric design that employs modern techniques for data analysis and user testing.
Prior to joining Newegg, Ross was a freelance web designer/developer, an instructor in the Web Design program at the Art Institute of California and a senior front-end web developer at Fox Broadcasting, where he built and managed fox.com and mini sites for the network's TV shows. Ross also was a graphic web team lead and UX designer at ESRI, a provider of geographic information systems (GIS) software.
Evan Moore is the VP of Digital Product at goop - Gwyneth Paltrow’s innovative contextual commerce lifestyle brand. As the head of the digital product team he oversees the development of goop’s digital platform and consumer experiences. Over the past year he has helped goop more than double its conversion rate, drive large improvements in retention and lifetime value, drastically ramp its paid marketing efforts, and grow engagement and traffic to meet steep display advertising inventory demands. Prior to joining goop, Evan was the Director of Product for Ticketmaster’s Commerce Platform - a set of services and API’s which handle more than $2 billion in transactions in the US alone. Evan has also spent time with other hyper-growth retail brands like Beautycounter and launched multiple consumer facing properties with e-commerce veteran Shopzilla (now Connexity). Evan loves tackling large strategic challenges with deep analysis, pragmatic solutions, and innovative ideas.
Associate Director, eCommerce Business Planning
Director, Growth Marketing
Elaine is responsible for Digital Marketing, Digital Media Strategy, Integrated Marketing and Digital Direct Response
Director, Product Management
US Auto Parts
Simon Carpio serves as the Director of Product Management at U.S. Auto Parts Network where he oversees the development of its consumer websites that offer over 1.0 million products in the automotive aftermarket industry. He has worked on several internal and external products including the development of pricing engines, product information systems, and search indexing solutions. He is now focused on the website customer experience. Simon Carpio graduated Cum Laude with a Bachelor of Science degree from the University of Southern California's Marshall School of Business. He then received his Project Management certification from the California Institute of Technology.
Senior Manager, Email & Mobile Marketing
Bethany Wallace studied Psychology, at The Ohio State University, where she discovered her passion for Digital Marketing. As an Email and Mobile Marketing Manager, at Shoe Carnival, she enjoys the creativity that SMS, MMS, push notifications, and email bring, along with dabbling in programmatic, display and social media. She previously worked at Rocky Brands, Inc. where she ran their Email Marketing Program, and created and ran their Loyalty Program. Bethany loves to travel with her family, enjoys running, the great outdoors and is a coffee addict.
Mobile Product Lead, iOS and Web
Rent the Runway
Jonathan leads the iOS product team at Rent the Runway, helping transform the way women get dressed and disrupting the $3 trillion fashion industry. Jonathan also manages a growth product team focused on improving conversion across of RTR’s channels.
At Rent the Runway, he focuses on developing new and innovative features that take advantage of the unique properties of native hardware on iOS to create one-of-a-kind experiences for RTR’s customers and members. Most recently, the mobile team launched a series of features bringing new capabilities to customers in RTR’s five retail locations across the country.
Previously, he worked as product manager on Jet's catalog team for data optimization. Jonathan joined Jet.com 3 months after its launch and stayed through the Walmart acquisition a year later.
In his spare time, he serves on the Board of Trustees for The Foundation for Student Communication, a group founded at Princeton in 1968 by Steve Forbes to bring together undergraduate students and business leaders to equip the next generation with the tools and knowledge to solve the world's biggest problems. The Foundation is the publisher of Business Today magazine, the most widely distributed student-run publication in North America, and hosts a series of conferences inviting students and business leaders from around the world.
Product Manager, Mobile & Emerging Channels
Choice Hotels International, Inc.
As Product Manager, Mobile and Emerging Channels, for Choice Hotels International, Linda leads the strategic direction and development of the Choice Hotels Android and iOS apps, focusing on solutions that help guests travel connected. During her 15-year career, Linda has helped some of the leading brands in the automotive and healthcare fields create innovative web and mobile experiences that solve real customer problems. Linda also co-founded and co-organizes the Phoenix, AZ, chapter of ProductTank.
Co-Founder & VP of Engineering
VP of eCommerce
Tari Huddleston is the VP Ecommerce for Sugarfina deeply invested in the customer experience and leading the ecommerce business to the next level. With over 20 years’ experience with many famous and well-loved brands from The Home Depot to Hallmark to M&M’s Chocolate Candies, she has led and developed direct to consumer business from start-up, survival, turnaround and growth. With a strong knowledge of both customer focused businesses and online developments, Tari has been responsible for launching dozens of websites, new catalogs and establishing complete direct to consumer infrastructures from the ground up.
Senior Manager, Digital Product
Edgewell Personal Care
VP of Marketing
Cathay Pacific Airways
Robecta Ma was appointed Vice-President Marketing, Americas in March 2016. Based at the airline’s regional head office in San Francisco, she oversees all marketing, digital and ecommerce for Cathay Pacific Airways in the Americas.
Robecta joined Cathay Pacific in 2011 as Marketing & Ecommerce Executive and was quickly promoted to Marketing & Ecommerce Manager, managing the award winning airline’s ecommerce, email, search, social media & partnership initiatives in North America.
Robecta helped the airline establish multiple successful brand partnerships in the market such as American Express, charity:water, AWAY, and Saks Fifth Avenue. She also launched the airline’s first external and employee advocate programs, allowing influencers and employees to share Cathay Pacific’s content across multiple social media channels.
Prior to Cathay Pacific, Robecta worked at McCann Erickson, providing digital and social media strategies to clients such as HP, Intel, Boys and Girls Club of America and Cathay Pacific Airways.
Robecta was part of Virgin America’s inaugural launch team in 2007, where she executed the airline’s launch marketing campaign.
Born in Hong Kong and educated in the United Kingdom, Robecta is fluent in Cantonese & French. She is married with a baby and lives in San Francisco.
VP, Digital & eCommerce
Gary Penn is the current VP of Digital & Global eCommerce for the Nixon, Inc. He leads the direct to consumer business, digital marketing and global enterprise strategy. Gary started as a graphic designer turned IT geek turned “Web Guy”. He has been running strategy, operations and enterprise commerce for the past 19 years at brands such as Quiksilver, DC Shoes, Roxy, Shimano, True Religion and Columbia Sportswear. Gary is a seasoned speaker and Toastmaster earning a coveted podium spot at the Founder's District international speech competition. Gary loves gadgets, honey bees, sausage making, gardening and cold brew coffee in no particular order. He also loves digital technology and would love to network with you to talk about any of the above.
Dr. Laura Granka has been with Google for 10 years, leading UX Research for a team of 50 researchers. She spent the past three years establishing and growing a UX Research team for Google Social, cutting across mobile, photos, Hangouts, Google+ and more. Currently, Laura is leading a team of quantitative researchers and software engineers to build innovative research tools and conduct large-scale analysis across Google Search, Maps, Identity, and other new efforts. She is passionate about baking data into design using research to inform and inspire products, as well as to predict trends. Dr. Granka received her BS and MS from Cornell University, and her PhD from Stanford.
Founder & Chief Executive Officer
Mario is a 4x successful entrepreneur with previous exits in Enterprise APM and Mobile App spaces. Lobbying congress in 2009 for fair competition against Apple’s walled garden, Mario initiated the effort with EFF to successfully ensure a Library of Congress DMCA exemption for “jailbreak” for iOS devices and lead the most successful company in the alternative iPhone app market.
In 2011, Mario founded Quantum Metric, a digital customer experience and analytics platform, competing with products like IBM’s Tealeaf. Under Mario’s leadership, Quantum Metric has seen rapid adoption from Fortune 500 eCommerce and financial services companies. By 2017, Quantum Metric’s machine intelligence engine was monitoring over $20B of eCommerce and had discovered over $200M of revenue recovery for enterprises.
Mario lives in Colorado with his wife and 3 little mini-hackers. Mario holds a BS from Penn State.
VP, Client Strategy
Jeff Michaud is the Vice President of Client Strategy at 3C. He has over a decade of experience in mobile and is a seasoned industry executive. In his role, Jeff leverages his years of experience and deep expertise in mobile strategy and technology to create results-driven, customer-intimate, mobile engagement that deliver substantial value for some of the world’s best brands and retailers.
Jeff has a passion for helping marketers figure out how to insert mobile into the customer journey in a way that will deliver greater than expected ROI. In addition, his deep understanding of the customers’ needs enables him to help brands create mobile engagement that enhances the customer experience. Working side by side with brands, Jeff crafts strategies to keep them ahead of always evolving trends and technologies. Jeff has delivered mobile marketing strategies that have strengthened brand loyalty and driven millions in new revenue.
Jeff is an active member in several mobile industry organizations including the GSMA and MMA. He is a leading voice, regular speaker and expert source for the media on all topics within mobile marketing. Jeff also serves as a mentor and the board chairman for Take Stock in Children Palm Beach County, which provides mentoring and college scholarships for at-risk, low-income students in Florida.
Managing Director of North and South America
Andrew Birnbryer is the Managing Director of North and South America at AppLift where he oversees AppLift’s User Acquisition & Performance Advertising business operations across the US and LatAm offices. His primary goal is cementing AppLift’s place as an industry leader across both continents. As AppLift’s primary public speaker, his tenacity and comprehensive experience accredits Andrew as a thought leader in the mobile advertising space.
Andrew was previously Senior Vice President of User Acquisition and Advertiser Business Development and the Director of Global Business Development, responsible for expanding the international market and growing AppLift’s traffic supply.
Upon joining the company in 2013, he was responsible for opening and growing the US office. Andrew is a proud Golden Bear, graduating from UC Berkeley with a BA in Economics. Prior to joining AppLift, Andrew was the youngest Vice President of City National Bank. He is an enthusiastic gamer and avid freestyle skier.
VP of Corporate Marketing
Joyce Solano is the VP of Corporate Marketing at Leanplum, the engagement platform for the mobile era. Trusted by top brands like Lyft, Macy’s, and Tinder, Leanplum helps mobile marketers deliver faster growth and personalized user engagement. Before Leanplum, Joyce spent four years at Adobe, managing the world's most creative brands such as Photoshop and Illustrator. There, she realized the opportunity to use mobile to better understand customers, fulfill needs, and capture hearts.
Joyce has been recognized by Mobile Marketing as a 2017 "Mobile Women to Watch" for cutting-edge leadership in the industry. She has lent her expertise to industry publications Mobile Marketing Watch and MarTech Advisor, serving as a thought leader in an ever-evolving space. She guided Leanplum’s marketing through its Series B and C milestones, and today leads Demand Generation, Brand, Content, and PR teams. Leanplum was honored as one of Business Insider's most valuable enterprise startups of 2016.
Vice President, Strategic Marketing Solutions
As VP of Strategic Marketing Solutions, Ryan leverages data and analytics to gain valuable insights and target profitable customer segments for Listrak. His extensive experience in the eCommerce industry includes roles as Director of Retail Industries, Director of Strategic Services and Chief Marketing Officer for both domestic and international entities. He is a graduate of the University of Utah – David Eccles School of Business.
Managed Services, Mobile Lead
Jonathan Lacoste is the President and Co-founder of Jebbit, an enterprise software company that focuses on mobile marketing and consumer data. Most of today’s digital marketing is fueled by inaccurate and irrelevant consumer data; Jebbit is changing that. Along with his co-founder, Tom Coburn, Jonathan built the world’s first declared data platform to help fuel digital marketing by using first-party, declared data. In any free time he has, he is an avid marathon runner and hopes to run 26 marathons by the age of 26.
He has received multiple accolades including Forbes 30 under 30 and was the Emerging Executive in the state of Massachusetts. In 2013, Mr. Lacoste became one of the youngest entrepreneurs to ever receive funding from a venture capital firm, at the age of 19. He has spoken at several popular conferences, including AOL's Startup Showdown, AdWeek North America, AdWeek Europe, the 4A's Transformation, the Digiday Agency Summit and the Blue Ocean Enterprise Challenge. In addition, Lacoste, Coburn and Jebbit have been profiled in such publications and shows as Forbes, CNBC, The Boston Globe, The Boston Business Journal and many others. In honor of being the youngest entrepreneur named to Forbes 30 Under 30 in the 2015 edition, CNBC's Squawk Box invited Lacoste on the show to discuss Jebbit and the challenges of being a millennial entrepreneur. He also sits on the board of the United Nations Association of Greater Boston.
CEO and Co-Founder
Ajay has been involved with mobile since 2002, when he left his job investing in startups to write apps for the first smartphones. The mobile companies he founded have created apps downloaded by tens of millions of users and have generated billions of page views. He grew up in SF Bay Area and earned an MBA from Stanford and bachelor’s degrees in physics and CS from UC Berkeley.
VP of Sales, North America
Richard has held senior Sales roles at mParticle for the last two years. Previously, he spent three years at Localytics leading their Sales Engineering team. Prior to that, he held program management positions for six years at Microsoft.
Chief Product Officer
An established industry leader, Lisa has a wealth of experience managing product for leading software firms including Adobe and DemandBase.
SVP of Global Revenue
Scott Tomkins serves as the Senior Vice President of Global Revenue for Digital Turbine where he leads revenue and strategy for Digital Turbine’s media business. With over 20 years’ experience in the mobile app ecosystem, he has influenced mobile-first strategies for hundreds of top mobile properties. Prior to acquisition, Scott served as Appia's Vice President of Advertising and Publishing. He was a founding partner of Autostream Media, and head of sales at Digital Performance Inc. Scott’s passion for unique products and innovative ideas positioned as “too hard to sell” make him an invaluable partner to brands worldwide.